The number is large… How many online shoppers are there in China?

The number of online shoppers in China rose to more than 914 million people by the end of December 2023.

This number represents about 83.8 percent of the total Internet users in the country, according to a report issued by the Chinese Internet Information Center, which confirmed the continued growth of the e-commerce industry, its support for the national economy, and the promotion of consumption.

The report, reported by the China Media Group, showed that green consumption, local products and modern Chinese goods are witnessing remarkable growth.

According to Liu Yulin, head of the China Internet Information Center, more than 150 million millennial consumers will buy fashionable Chinese products in 2023, reflecting young people’s interest in traditional Chinese culture and the expansion of local brands.

The report also revealed that the number of online video users has reached 1.067 billion people, indicating the spread of culture and new consumption trends. (Sky News)